March 16 2016 12:54 AM

A guide to Lansing-area online fundraising campaigns

Pop Up Art: Special Edition special_edition

Lansing Art Gallery is looking for help to take art beyond the gallery’s walls and into the streets of Lansing. The gallery recently launched a crowdsourcing campaign to raise funds for pop-up art projects in public spaces in downtown Lansing. Pop Up Art: Special Edition plans to repurpose five underutilized newspaper kiosks to showcase artwork by Michigan artists.

Lansing Art Gallery is hoping to raise $7,500 for the project by March 30. It is an all-or-nothing campaign, so the gallery only receives the funding if that goal is met. If the campaign successfully raises $7,500, the project will get a matching grant from the Michigan State Housing Development Authority and Michigan Economic Development Corp.

Other pop-up art projects planned for the summer include a series of free public art demonstrations and the sale of limited-edition prints made by Michigan artists. Donation levels range from $1 to $7,500, and rewards for contributors include Lansing Art Gallery coupons, limited-edition prints, a private tour of the gallery and special VIP opportunities.

Brandon McCoy: Debut Album — “Lapse” — Featuring RichTone Guitar brandon-mccoy-debut-album-lapse-featuring-richtone

Charlotte-based musician Brandon Mc- Coy had a second-hand brush with Internet fame when a firefly time lapse video made by photographer Vincent Brady went viral. The video, which has racked up over 460,000 views on YouTube, features original music by McCoy as the soundtrack. He is hoping to parlay that success into his first studio album, “Lapse.”

McCoy has been making music for over ten years and performing locally for the past four. He recently launched a Kickstarter campaign to raise funds to record his album and pursue his dream of becoming a full-time musician.

McCoy is hoping to raise $5,500 for the project by April 10. In addition to paying for studio time and a recording engineer, the campaign will allow McCoy to upgrade to a custom-made guitar from Charlottebased luthier Richard “Tone” Butman. Donation levels range from $10 to $400, and rewards for contributors range from a digital download of the album to a private concert by McCoy. This project will only be funded if the campaign's goal is met by the deadline.

“Blacktop” — Short Film

East Lansing’s NightLight Media Productions is looking to make its mark on Michigan’s film industry with its new film, “Blacktop.” The production company is comprised of film students from MSU. The film’s pre-production and principal photography was funded by MSU Film Studies program, but the producers are turning to crowdfunding to help pay for distribution and marketing.

The film, according to its producers, deals with the “current socio-economic state of American society,” where “some voices are hushed by forces originally developed to protect us.”

The campaign hopes to raise $2,000 by April 4. Donation levels range from $5 to $100, and rewards for contributors include such perks as “Blacktop” DVDs, special thanks in the film credits and photos signed by the cast and crew. This is a flexible funding campaign; the organizers will receive all money raised even if the goal is not met.