Feel like a new person

Because they submerge into murky water each evening and re-bloom each morning, lotus flowers symbolize strength, resilience and new beginnings. Adela Klein, owner of New Beginnings Salon & Spa, said that symbolism resonated with her during her journey to becoming a business owner. After working for more than a decade on the corporate side of the jewelry industry, Klein was ready for her own new beginning.

“While I was successful, my corporate job didn’t allow me to have time for my family,” she said. “I went back to school to study massage therapy because I wanted to help people in a way that wasn’t so limited.”

Once she received her license in 2015, Klein partnered with a friend who was opening a salon in Eaton Rapids. Together, the women set up an Aveda Concept Salon, which offered a full line of Aveda products and services.

While the duo found success in their business, Klein’s personal life didn’t feel as successful. She moved to Lansing in 2019 following a divorce and set up a 400-square-foot studio near the Fenner Nature Center.

Alongside longtime friend and fellow masseuse Anke Lendeckel, Klein tried her best to keep up with the demand for services during the COVID-19 pandemic the following year.

“While everyone else was closed, we were still getting a high volume of clients requesting our services. There were only two of us, so unfortunately, we had to turn some clients away because we simply didn’t have enough staff to handle the demand,” Klein said.

She hopes that moving to a new 2,000-square-foot space — formerly home to Capital City Grower Supply — along with hiring more staff and offering new services will allow her to better serve the people of Lansing.

“The east side’s growth is very appealing to me. It’s a great spot to serve Michigan State University students and even the corporate folks that work downtown,” she said.

New Beginnings is dedicated to creating a safe space that’s welcoming to everyone, regardless of who they are or the service they’ve selected. It offers a variety of treatments to ensure relaxation from head to toe. While Klein specializes in medical massage and reflexology, a massage style that involves the application of pressure to specific pressure points on the feet and hands to relieve tension and treat illness, the business also offers esthetician services like facials and red-light therapy, manicures and pedicures, eyelash extensions, haircuts and other hair treatments and reiki energy healing.

“I want customers who come in to leave the spa feeling like a new person,” Klein said.

New Beginnings will celebrate its grand reopening 10 a.m. to 2 p.m. Saturday (Sept. 30). The event will allow customers to meet the staff, check out the building and enter to win a wellness basket that includes more than $500 worth of products and spa services. The business is also running a 20% off sale on all Aveda products and services throughout October. To learn more about the services offered or to book an appointment, visit newbeginningsspa
services.com.

New Beginnings grand reopening celebration

Saturday, Sept. 30
10 a.m.-2 p.m.
2208 E. Michigan Ave., Lansing